BUSINESS - SecondFlor

How do you build a business with preserved plants? What’s new in the plant sector? We will talk about sales techniques, margins, and purchase prices.

How to make the most of your brick-and-mortar business this holiday season

The busy holiday season is approaching. Get prepared with these simple ideas and make it an extremely profitable time for your brick-and-mortar business.
Make your Halloween ever last with preserved plants

Most of your customers love this holiday and have already begun their autumn transition by decorating their homes and front yards. Are you ready for it?
3 common mistakes every floral designers make with preserved flowers

Preserved flowers are natural flowers that undergo a preservation process. You need to treat them well, so here’s a list you should read if you’re working with them.
Why using fresh flowers for a wedding is overrated?

More couples are turning away from the traditional use of fresh flowers in favor of a more sustainable and long-lasting option: preserved and dried flowers.
How to create and install a preserved plant wall the right way.

As biophilic design makes its journey in the home of Americans, plant walls are increasingly in demand. As 15+ years experts, we have combined the best tips for creating plant walls professionally.
What would happen if you used preserved flowers for a floral design business ?

Spoiler alert : using preserved flowers for your floral design business will change your life.
3 key benefits of biophilic design in senior living facilities and hospitals

The human brain is hardwired to benefit from direct nature. The next time you're in a senior living facility or hospital, take a moment to look around. Do you feel warm? If no, plants can help.
How to make tons of sales for Mother’s Day – Florist edition

how can you make sure that you not only get your share of the Mother’s Day sales, but also come out on top? By following these simple tips, you’ll be sure to have a successful Mother’s Day season!