How to make the most of your brick-and-mortar business this holiday season
The busy holiday season is approaching. Get prepared with these simple ideas and make it an extremely profitable time for your brick-and-mortar business.
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Guides for flower shops and floral designers working with preserved flowers: seasonal sales, product ranges, pricing and techniques.
Retail & Gifts 2 min read
The busy holiday season is approaching. Get prepared with these simple ideas and make it an extremely profitable time for your brick-and-mortar business.
Retail & Gifts 2 min read
Halloween displays for stores, restaurants and venues that last all month, and turn into fall decor on November 1.
Know-how 1 min read
Preserved flowers are natural flowers that undergo a preservation process. You need to treat them well, so here’s a list you should read if you’re working with them.
Weddings & Events 2 min read
More couples are turning away from the traditional use of fresh flowers in favor of a more sustainable and long-lasting option: preserved and dried flowers.
Know-how 6 min read
Preserved flowers offer the beauty and texture of real flowers, while artificial flowers provide flexibility, consistency, and strong resistance in specific conditions.
Retail & Gifts 2 min read
Embrace the beauty of preserved floral arrangements and create unforgettable experiences for your clients and customers. Let your creativity shine as you celebrate Independence Day in style.
Weddings & Events 1 min read
It’s typical for boutonnieres to be worn at formal, or black-tie affairs. If you’re feeling crafty for your clients, try out these 3 different ways to take your boutonnieres to the next level now.
Know-how 1 min read
Some florists' techniques cannot be applied to preserved flowers. Its flexibility and conservation characteristics push back the constraints of floral compositions. Discover how to use them.
Retail & Gifts 3 min read
how can you make sure that you not only get your share of the Mother’s Day sales, but also come out on top? By following these simple tips, you’ll be sure to have a successful Mother’s Day season!
Know-how 3 min read
Plant preservation is a technique that has been around for over 50+ years. Yet, some fake information still spread. In this article, we debunk 4 lies you’ve been told about preserved flowers.
Retail & Gifts 5 min read
Discover how preserved flowers cut energy bills, eliminate inventory waste, stabilize margins, and unlock recurring subscription revenue for floral designers.
Know-how 3 min read
We can consider that each family of plants has its own dedicated preservation methods. Several of them are used nowadays, which explains that there are one or more suitable methods per plant.